Simon Baile

‘Simon has been in The Wine Trade since he was born, and was largely weaned on wine courtesy of his father who was a Master of Wine.

Having spent his formative years working in various branches of Oddbins, from the age of 13, he spent his first few years in the wine trade after University garnering experience in wine retail and wholesale, wine importing and also a short stint in the distilleries of Scotland.

During this time his passion for small family wineries from around the world grew. He started Ex Cellar in 1998 in Ashtead, Surrey, and the company has steadily evolved over the years. It now has 3 shops in Ashtead, Claygate and Surbiton. Throughout this time, Simon's belief that the provenance of wine is paramount has remained steadfast. As the company continues to grow he still has a determination to discover new wine makers and bring his customers wines that are both great value and fantastic quality.